October 22, 2012 – Bend, Oregon – Deschutes Brewery honors its namesake Central Oregon river with a brand-new, year-round beer dubbed Deschutes River Ale. The new brew, which underwent several experimental batches at the brewery’s pubs over the past few months, will hit shelves in the spring of 2013. The beer will be released in six-packs and draft to craft beer fans across the western United States and Canada.
“This is a very approachable beer. We’ve been looking forward to releasing it for a long time,” said Brian Faivre, brewmaster for Deschutes. “With a drinkability that compares to session ales – which continue to grow in popularity – Deschutes River Ale definitely puts our own twist on this style.”
Deschutes Brewery took its company name from the Deschutes River which winds through the brewery’s hometown of Bend, Oregon. The name, “Riviere des Chutes,” originated with French trappers who were early settlers in the region. The brewery has long supported the river with programs such as the newly released Deschutes River Recordings, an indie music project which donates money to a local conservancy organization dedicated to protecting the health of the river.
Deschutes River Ale underlines the importance of the river to the culture and inspiration that has fed Deschutes beers for nearly a quarter century. It is a well-balanced and refreshing ale, full of Cascade and Crystal hop character, malt poise and a large helping of craft passion. (ABV: 3.9%; IBUs: 28)
About Deschutes Brewery
Located on the banks of the Deschutes River in beautiful Bend, Oregon, Deschutes Brewery is in the business of daring people to expect more from their beer. That’s why we started off back in 1988, selling Black Butte Porter at a time when others were sure a dark beer would never catch on. Our brewers love to buck convention, especially if it makes someone nervous. For us, however, the highest praise is a raised glass and a toast of “Bravely Done!” For more information about Deschutes Brewery and its courageously crafted beers, visit www.deschutesbrewery.com.