Boulder Beer And Kyle Hollingsworth Make Some Hoopla!
What’s all the hoopla about? Colorado’s 1st Microbrewery collaborates with Kyle Hollingsworth, Keyboardist of the String Cheese Incident, on a new craft beer to be released nationally this summer.
Boulder, Colorado – Magic happened this year in Boulder, CO, when local music and local beer came together. In search of the perfectly drinkable, yet flavorful, festival beer, the Boulder Beer brewers and avid homebrewer Kyle Hollingsworth, Keyboardist of the String Cheese Incident, joined creative forces. Imagination and improvisation flowed freely, and Hoopla was born.
Hoopla Pale Ale is dry-hopped with generous amounts of Glacier hops for a fruity, floral hop aroma and flavor that will have your taste buds dancing! Its lively hop character is wonderfully balanced with a crisp, clean finish from the unique blend of US and German grains, making Hoopla the perfect companion to festival season.
“We wanted to make a beer that was hoppy, but still appetizing to non-hop-drinkers and drinkable on hot days at summertime festivals,” Kyle explains about the recipe.
Kyle captured his day with Boulder Beer, on film, for the first, full-production brewing session of Hoopla and some extra behind the scenes footage:
To kick-off the release of Hoopla, Kyle will join Boulder Beer in celebrating at the Official Hoopla Launch Party at the Boulder Beer Brewery & Pub in Boulder, CO, Saturday, May 14th. Fans of craft beer and live music will come together for the opportunity to enjoy the very first official sips of Hoopla Pale Ale. From 3:00 – 5:00pm they can also meet Kyle and the brewers for an intimate tasting and discussion, as well as join in the fun launch party games and contests for a chance to win prizes.
BEER SPECS:
Hops: Nugget, Glacier, Centennial
Grains: Pale Malt, CaraRed Malt, Melanoidin Malt, Chocolate Malt
IBU: 35
ABV: 5.7%
Available in 22 oz. bottles and on draft from May 14th through early September, 2011.
Great music and beer bring people together to create shared experiences. With a similar passion for delectable brews and harmonious grooves, the Boulder Beer team and Kyle Hollingsworth invite like-minded people to share in the Hoopla experience with them this summer. For a limited time, Hoopla will be available wherever great beer is sold in select markets throughout Colorado and 35 other states.
