Schlafly Beer Debuts a Gruit in Collaboration with Local Band and Artist
(ST. LOUIS; April 9, 2018)—Schlafly Beer announces this year’s Artist Series beer, the annual, limited-release brew with label design from a local St. Louis artist. The largest, locally-owned brewery in St. Louis introduces the Artist Series beer in advance of the Art Outside Festival (7260 Southwest Ave, St. Louis, MO 63143) at Schlafly Bottleworks over Memorial Day weekend. This year, Schlafly brewed a Gruit, a beer brewed without hops with a tart flavor and lower ABV (5.0%). Local St. Louis musicians and printmakers Paige Brubeck and Evan Sult of Sleepy Kitty Arts design the label for the beer’s 750 ml bottle design.
“We love to have our work crossover with the things we love…beer included,” says Sleepy Kitty. “We played at Schlafly’s Art Outside Festival last year so it’s pretty cool to have our other art medium of printmaking featured in tie with the event this year.” The label reflects the bright taste of the beer, incorporating botanical elements and bright colors.
Sleepy Kitty Arts will be one of 65 selected artists from a 120-mile radius to showcase their work at Art Outside, which takes place on May 25-27, 2018. “Drawing nearly 20,000 visitors each year, Art Outside is dedicated to showcasing local art in an approachable venue and manner,” Brand Manager Wil Rogers explains. “Art Outside is not an ordinary fair, but one that features quality and affordable art, music, and plenty of tasty food and drink from Schlafly Beer. The festival’s mission is to increase public knowledge and appreciation for the local art scene by creating opportunities that connect artists, musicians, and the community.”
The 14th annual Art Outside Festival will take place on Friday, May 25, 4 p.m. to 10 p.m.; Saturday, May 26, 11 a.m. to 10 p.m.; and Sunday, May 27, 11 a.m. to 4 p.m. at Schlafly Beer’s Bottleworks location. The live local music schedule can be found on the Art Outside website. The Artist Series Beer will be available for purchase in St. Louis and across Schlafly’s distribution on April 9. For more on Schlafly Beer’s distribution, visit www.schlafly.com/beers/distribution.
About Schlafly Beer:
Schlafly Beer, St. Louis’ largest locally-owned, independent craft brewery, proudly offers over 60 unique styles of beer. Each is handmade at the Tap Room in Midtown St. Louis or Schlafly Bottleworks in Maplewood. Utilizing 120 hop varietals, 95 malts and grains, 30 different spices and fruits and 18 strains from around the globe, Schlafly also works with local suppliers for everything from farm-fresh food to packaging and labeling. As part of its commitment to sustainability, Schlafly donates spent grain to local farmers to feed their livestock and utilizes 100% renewable energy throughout its operations. The largest Missouri-owned-and-operated beer maker offers free tours of the Tap Room (2100 Locust Street) every Sunday from 12:30 p.m. to 4:30 p.m. on the hour and Schlafly Bottleworks (7260 Southwest Avenue) from noon to 5 p.m. every half hour on Fridays, Saturdays and Sundays. The brand continues to define craft across 12 states and throughout countless fine establishments, backyards and basement bars. Join us at either of our locations and on Facebook, Instagram, and Twitter. For a full listing of seasonal and year-round beers and for information on distribution, visit Schlafly.com.
