Einstök Beer to Distribute to Las Vegas
(AKUREYRI, Iceland) – Einstök Ölgerð, Iceland’s #1 craft beer, announced this week its partnership with Johnson Brothers of Nevada to start selling its award-winning Icelandic craft beers in Clark County, Nevada, expanding its distribution in the United States to 16 states. Along with the US and its home country Iceland, Einstök is now available in 23 countries, including the United Kingdom, Europe, the Nordics, China and Korea.
“We’ve long thought our award-winning, deliciously refreshing craft beers brewed with pure Icelandic glacier water would be perfect in the Las Vegas desert,” said David Altshuler, Einstök Founder and Chief Executive Officer, “and with our new partnership with Johnson Brothers of Nevada we are making sure all of our fans have access to their favorite Einstök style.”
Expansion into the Las Vegas market continues a strategic approach that has seen Einstök sales defy conventional industry metrics since its first production in 2011. “From day one, we set out to brew high-quality ales and create a global brand that would resonate with craft beer drinkers worldwide. The addition of these great beer states continues our methodical, strategic path to growth.”
Since it was first produced in 2011, Einstök has gained industry and consumer recognition year over year. Most recently, Einstök’s Icelandic White Ale was awarded a unanimous, Double Gold Medal at the New York International Beer Competition. This award adds to the overall recognition from several prestigious global competitions, including the Meiningers International Craft Beer Award in Germany, London’s International Beer Challenge, the Los Angeles International Beer Competition, and the San Diego International Beer Competition.
About Einstök Beer Company
Located just 60 miles south of the Arctic Circle in the fishing port of Akureyri, Iceland, the Einstök Brewery taps the purest water on Earth to create its craft ales & lagers. At present, Einstök brews Icelandic White Ale, Icelandic Arctic Pale Ale, Icelandic Toasted Porter, Icelandic Wee Heavy and three seasonal brews: Icelandic Arctic Berry Ale, Icelandic Doppelbock and Icelandic Winter Ale. Visit the Ale Locator at www.einstokbeer.com and follow Einstök on Instagram (@einstok), Twitter (@einstokbeer), and Facebook at www.facebook.com/Einstok. Drink. Conquer. Repeat.