3 Comments

  1. Tim Scott
    April 14, 2016 @ 5:04 pm

    Reply to Beer Up. Their vested interest is NOT in quality of the product at all. Their sole interest is pushing more beer, to make up for shrinking sales and lost market share in their flagship “premium” beers. Since the have no credibility for selling a premium product, they have to buy the goodwill of others, but since their motivation is only revenue, quality will always lose out to sales. Let’s face it if they believed in good beer they wouldn’t put down craft in their ads and they would have started quality production in the 1990s rather than using their distribution power to squash the first flowering of craft in the mid-90s. I read the distribution agreement when they made that decision, and I have a friend that lost his brewery because of that decision.

  2. Tim Scott
    April 14, 2016 @ 4:52 pm

    I am one who buys nothing that AB owns or acquires, or dreams up (and hides their ownership). We can’t encourage those that will (sooner or later) water it down and those that have and will use their distribution power to eliminate the competition. Their real danger to the industry is their power in distribution. PE firms aren’t a threat there.
    So, long gone from my tastings are Goose Island, Elysian, Blue Point, 10 Barrel – I enjoyed all, but no more!. As to Golden Road & St Archer (Miller) they were schlock and built solely to sell-out, so good riddance.
    If we want the quality and innovation of Firestone, Avery & Dogfish Head, we shouldn’t do business with company’s whose business is vaguely beer flavored kool-aid.

  3. Beer Up (@BeerUpBlog)
    April 10, 2016 @ 10:06 pm

    Well said. At least when AB buys a brewery, they have a long term vested interest in the quality of the asset and its underlying product

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