New Belgium Brewing Comments on Elysian / AB-InBev Acquisition
(Fort Collins,CO) – Today, we shared the news of craft brewery Elysian Brewing being acquired by AB/In-Bev. For those who don’t know, one of Elysian’s closest allies in the craft beer industry has been New Belgium Brewing of Fort Collins, CO. These two companies have opened up each other’s homes and brewhouses to one another and have collaborated on many a beers over the years, including the “Trip Series” as well as New Belgium Lips of Faith Kick a few years ago.
We reached out to New Belgium Brewing to get comment on their brothers in craft beer being sold to “The Man.” Here is their official statement:
“We’ve enjoyed many years of collaboration and kinship with the Elysian team. We’ve grown as brewers and learned together through our work on the Trip series, and we consider co-founder, Dick Cantwell, a member of the New Belgium family. We wish the folks at Elysian every success going forward.”
As to being NBB being next… we modeled many options before committing to become a 100% employee-owned ESOP in 2012. We chose this path to ensure our ability to maintain our vision and independence well into the future. Any rumors or speculation as to our being purchased are wildly unfounded.”
New Belgium Brewing Addresses 'For Sale' Rumor • thefullpint.com
December 19, 2015 @ 9:30 am
[…] (Fort Collins,CO) – Late this week, rumors began swirling that New Belgium Brewing is shopping themselves to be sold. As you can imagine, a craft brewery this size is a very attractive buy, and with Ballast Point’s 1B sale to Constellation Brands, you can be sure NBB’s value has just risen. After Elysian Brewing’s sale in January, we reached out and asked if they were “next”, and they responded with a carefully worded no. […]
May 26, 2015 @ 10:14 pm
Goose Island’s BCBS takes pretty damn similar…
January 23, 2015 @ 9:35 pm
Having worked for a major Canadian brewery bought by InBev and then lost my job of 27 years. I know how they operate. It’s all about record profits and the bottom line every single year. They buy small craft breweries and say ” oh we won’t change a thing” but that won’t last. Craft beers cost more to make. More hops in a batch for instance. Hmm let’s increase profits, ok let’s just change the recipe by cutting back on this and that. Pretty soon it tastes different and they make more profit. Although I don’t blame craft brewers for selling and make some good cash, this is gonna get ugly if it keeps up and if InBev had its way it will. And if you actually think that all your favs stay the same after InBev buys them , you are just fooling yourselves
January 23, 2015 @ 12:19 pm
Very interesting wording and not an outright denial really, at least excerpted.
New Belgium Brewing Comments on Elysian / AB-InBev Acquisition | Buzzbin Magazine
January 23, 2015 @ 11:59 am
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