Greg Koch Responds To Questions Regarding Colorado Shootings and Dye-Hards For Charity
This morning, I reached out to Stone Brewing Co. CEO Greg Koch regarding the possible connection people could make between the tragic Aurora, Colorado shootings last week involving the red dyed, alleged shooter James Homes. It was my opinion at the very least, that someone going into a hair salon asking for a red dye job would raise an eyebrow, as would coming out of a hair salon with red dyed hair.
Greg Koch’s original response to me was this:
“There’s no connection between the two, and it would be inappropriate to draw one.”
So because Greg thought it was inappropriate to draw the connection, out of respect to the charitable cause, I decided not to help other folks draw the connection.
Then Greg Koch posted this a few minutes ago:
“A couple folks have asked me if, due to the fact that the Colorado shooter evidently has orange hair, we’re going to choose to not dye our heads red this August for our every-two-years fundraiser called Dye-Hards for Charity.
My response has been that there is, of course, no connection whatsoever between our fundraising event, and that terribly disturbed person, and drawing one would be inappropriate. Thus, we are not altering our plans to raise money for important local charities. Hell, I’m not going to let some wacko steal the color red from us. Or the great positive energy we have with our awesome fundraising event.
So with all that said, if you participate in this, please let people know this has been a great fundraising tradition that won’t be stifled by one bad guy (allegedly) who happened to dye his hair red.