Crooked Stave Announces Cellar Reserve Membership Program for 2012
Crooked Stave sent out their first official newsletter today. To start things off with a bang, they have announced preliminary details on their Cellar Reserve Program, similar to The Bruery’s Reserve Society program. Read on for more info. Cheers!
After nearly a year of brewing we have filled quite a few oak barrels and have beer on the shelves…now to activate our mailing list. Some of you who signed up for our mailing did it so long ago you’ve probably forgot you were ever even signed up. Well at least the beer is flowing and making it’s way across Colorado.. and the internet for those of you trading for it. We thought it would be a good time to get this thing up and going finally (make sure we know how it works too) but also it’s a great way to keep everyone up on our happenings. For the past year we have been brewing our beers at funkwerks brewery in Fort Collins, Colorado while working on plans for an expansion into Denver. We are now at the point where we would like to build our brewery in Denver and are working steadily on the endeavor as well as looking at how we are going to fund the build out of the brewery.
One way we have come up with to the get the ball rolling is to create the Crooked Stave Cellar Reserve membership. The membership includes 10 exclusive beers that will be released during 2012 and having been aging in our barrel cellar for nearly a year already. As well, the membership includes exclusive merchandise, glass stemware, and discounts on Crooked Stave product. The proceeds from the purchased memberships will go directly to our Denver expansion project and be the first big push needed to lay the groundwork for the rest of the project.
We are working away to get everything set-up for the membership and expect in the next few days to release all the details and have the website set up to purchase the memberships. We’ll probably even send out a second newsletter..