VIDEO – Lagunitas Brewing Born Yesterday

(Petaluma,CA) – Lagunitas Brewing is celebrating beer freshness and the hop harvest season with Born Yesterday Pale Ale. They are basically creating a fresh hop ale today and having it on the shelves by tomorrow.  Lagunitas informed us that they feel a fresh hop ale can’t be truly realized even after a few days, and that they have set out to provide the ultimate fresh hop ale experience by packaging and delivering the beer to enjoy in a 24 hour turn around time.  We’ll be reporting back Wednesday morning if this beer is just another good Lagunitas beer or if this is a new experience in hop enjoyment.

Here is the trailor video and a link to the official Page of #BornYesterday

http://lagunitas.com/beers/bornyesterday/