Southern Tier Forges Partnership with NJBA
(Lakewood, NY) – Southern Tier Brewing Co. announces today that it has begun a new partnership with the New Jersey Beverage Alliance (NJBA) in New Jersey.
NJBA consists of the following wholesalers:
- Harrison Beverage Company
- High Grade Beverage of Randolph
- High Grade Beverage of South Brunswick
- Konrad Beer Distributor
- Nash Distributor
- Ritchie & Page Distributing
“For the past 12 years we’ve worked with Regal Wine Imports and we’d like to thank them for the support they showed us. Now we are working with the NJBA throughout New Jersey. We are looking forward to having our full lineup of brands available to more retailers and consumers across the state. We’d like to thank NJBA and Chris Natale for taking a leadership role in making this transition possible,” said Southern Tier CEO John Coleman.
“Since Southern Tier and Victory Brewing have partnered, it makes great sense to consolidate both breweries into one distributor in the state of New Jersey. We are very excited to now sell the innovative, high quality brands of the Southern Tier Brewing Company alongside Victory Brewing,” notes Chris Natale of Ritchie & Page Distributing.
The transition became effective April 4, 2016
For general and press inquiries, please email [email protected].
About Southern Tier Brewing Company
In 2002 Phin and Sara DeMink founded Southern Tier Brewing Company in Lakewood, New York with the vision of reviving the practice of small batch brewing to a region rich in brewing tradition. Following several expansions from 2009 through 2013 Southern Tier now ships over 105,000 barrels annually to 33 states to meet growing demand for Southern Tier’s diverse portfolio of innovative beers that embody the spirit of American craft brewing. In 2015 Southern Tier Distilling Company was formed to create innovative small batch spirits using unique local ingredients under a New York farm distilling license. To learn more about Southern Tier Brewing Company please visit www.stbcbeer.com.