Odell Brewing – New Market for 2014, Runoff Red IPA + More
Odell Brewing of Fort Collins, CO shares details of 2014 expansion, a look back at 2013 as well as the new/old Runoff Red IPA. Cheers!
New Market Targeted for 2014
“Next year we will launch Texas, the first new state for us in two years. Texas is our now our 11th state. We plan to launch the entire state with Ben E. Keith distributing (draft only in March, and package in April). Stay tuned for launch events!”
Best Seller of 2013?
“Overall, our flagship 90 Shilling continues to be our top seller followed closely by our IPA. We also introduced our first variety 12pack this year, which has done exceptionally well.”
Good Bye Red Ale, Hello Runoff Red IPA
“We have re-branded our seasonal Red Ale (now Runoff Red IPA)…same great beer with a new name and label that better describes the style of the beer and reflects the spirit of the season like our other seasonal offerings. Runoff Red IPA will be released in early January! “(Artwork below)