Brewery Terra Firma Opens Doors, Has Big Plans For Growth
TRAVERSE CITY, MI — Brewery Terra Firma opened its doors at 2959 Hartman Rd. on the historic 10-acre Dracka Farm just south of the Grand Traverse Mall over the 4th of July Holiday. The brewery is now pouring seven beers crafted onsite and will eventually house 40 taps of Brewery Terra Firma beers. Taproom hours are 10am-10pm Monday through Saturday and 2pm to 9pm on Sunday.
The brewery is primarily a production facility which will be distributing it’s beer in the seven county area surrounding Traverse City serviced by H. Cox & Son. Distribution began early this week with Manitou Amber Ale and Gladstone American Pale Ale already arriving in local establishments. The taproom adjacent to the brew house seats 64 people along with an outdoor beer garden. Food is not prepared onsite; patrons are welcomed and encouraged to bring their own food. Local snacks and soda will also be available to compliment the wide variety of beer.
The current beer menu offers a variety of well balanced styles including a blonde ale, amber ale, american pale ale, india pale ale, black IPA, extra special bitter and a porter. The Bee Hive Honey Blonde is brewed with buckwheat honey sourced from the sustainable apiary on the brewery’s farm. The Manitou Amber Ale is the original Northern Michigan classic which was one of Michigan’s most popular and most widely distributed brews in the late 90s under Traverse Brewing Company. The Black Orchid Vanilla Bean Porter is a rich porter laid down over Madagascar vanilla beans. Future releases include the Donkey Smasher Imperial Brown Ale and brew master John Niedermaier’s famous Ancho Chili Dutch Double Chocolate Porter.
Brewery Terra Firma (Terra Firma-Latin for Solid Earth) sits on ten acres of farmland that will generate ingredients used by the brewery to make its beers. Hops, herbs, fruits, vegetables and even honey will be produced, using sustainable production methods, environmentally conscious waste management and innovative water and heat reclamation systems. Brewery Terra Firma will be a contributor to the local economy of Traverse City and is already becoming a model for the next level of ultra-efficient microbreweries. The goal of Brewery Terra Firma is to brew the best beer possible, and to respect the land, the community, their patrons and their employees while doing so. Terra Firma is the vision of Brew Master, John Niedermaier.