Atwater Brewery Introduces Hop-A-Peel IPA

(Detroit,MI) – Looking for a new sidekick to your morning bacon? Try an ice cold bottle of the new Hop-A-Peel, an American IPA with a twist from Detroit’s Atwater Brewery.

HopApeel is “a frontal assault on the American IPA that adds a dried, ground orange peel to deliver a bright citric bittering that sets Hop-A-Peel apart from other ales,” says Atwater owner Mark Rieth. “We chose dried orange peel because it’s a slight-of-hand that brings a real citrus character and aroma that hop junkies love. It’s especially refreshing on these hot summer days.”

As Detroit’s largest brewer, Atwater takes special pride in its “distinctly Detroit” styles of beer, all of which are brewed according to centuries old brewing traditions on imported German brewing equipment. HopApeel features both the classic American Cascade and Chinook hops as well as two new “Super Cascade” varieties in both the kettle and in the dry hop. It is available in 12-ounce glass bottles and is rated 7.0% alcohol by volume with 118 IBUs, perfect for all of the HopHeads out there.

“We’ve said from the beginning that we wanted to reflect Detroit tastes in our brew,” Rieth says. “We listen to our customers and they told us they wanted a powerful IPA with a unique flavor and that’s what we’ve created.” 2014 has been a great year at Atwater with production looking to eclipse 50,000 barrels and sales growth of 65%.

HopApeel and Atwater’s other beers and ales are available throughout Michigan and in 19 other states with new distribution being added on a regular basis. HopApeel is already joining Atwater’s Vanilla Java Porter and Dirty Blond among the big sellers at the new Atwater-in-the-Park Beer Garden in Grosse Point Park, MI and in the Tap Room at Atwater’s Rivertown location at 237 Jos. Campau Detroit, MI.