AleSmith Brewing Expands Distribution to Australia
(San Diego,CA) – — Southern California-based AleSmith Brewing Company is partnering with Experienceit Beverages to launch distribution and sales of its critically acclaimed beers in Australia. By the end of September, AleSmith’s liquid wares will be available throughout the country, a step made possible by AleSmith’s recent expansion into a 105,500-square-foot, state-of-the-art brewery capable of producing enough beer to supply territories further removed from its home region.
“Australia is a nation of exploration and openness to worldwide influences. Given this, it’s only natural that craft beer has gained afoothold throughout the country, and we are proud to have our award-winning ales as part of that equation,” says AleSmith Director of National Sales James Valles. “Though steeped in the traditions of the countries from which each style hails, our beers are decidedly West Coast in nature, and we look forward to providing Australians with an authentic taste of our Southern California home.”
“For many years,Experienceit has searched out the best brewers in each of the markets we focus on, and for many years our sights have been set on securing the distribution rights to one of California’s best – AleSmith,” says Experienceit Beverages Managing Director Johnny Latta. “We feel their beers have a unique place within our portfolio and will form a core part of our developing U.S. range. It’s with great pleasure that we can finally announce that AleSmith products will now be available to the Australian craft beer consumer, fresh and direct from the brewery. No more gray-market!”
Beer-fans “down under” can look forward to the arrival of offerings such as AleSmith IPA, AleSmith Nut Brown English-style Ale and AleSmith Lil’ Devil Belgian-style Pale Ale. Numerous other year-round, specialty and seasonal beers will also make their wayto Australia on a regular basis. For more information on AleSmith and its line of beers, consult its website: www.alesmith.com.
ABOUT ALESMITH BREWING COMPANY
Forged in 1995, AleSmith has been recognized by consumers and critics alike as one of the world’s foremost craft brewing companies behind accolades that include medals won at prestigious national and international beer competitions as well as being named Small Brewing Company of the Year at the Great American Beer Festival in 2008. AleSmith is celebrating its 21st year in business and recently expanded, moving into a 105,500-square-foot, state-of- the-art brewery featuring a new 80-barrel brewing system that will allow the company to increase its production ten-fold. AleSmith’s line of acclaimed beers, which includes Speedway Stout, IPA, Nut Brown Ale and X Extra Pale Ale, is distributed in 24 U.S. states and six countries. Visit us on Facebook, Twitter and Instagram (@AleSmithBrewing). www.alesmith.com.
ABOUT EXPERIENCEIT BEVERAGES
Experienceit is Australia’s leading premium craft beer importer and distributor with national coverage. The company is managed by a team that is passionate about real craft beer and supporting both the international and local craft beer community. The business was started four years ago to promote the art that is craft brewing, and now exclusively represents more than 30 craft brewers from Australia to Europe, New Zealand and the United States, focusing on a curated range of the world’s most recognized and high-profile craft brewers. Our aim is to source and deliver the best beers from around the globe and deliver them to the public in the best possible condition, respecting both the art and the end-consumer. www.experienceitbeverages.com.au